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ITV Starting Online Lottery Channel
 October 22, 2008, 8:52 am (3 years ago)British global broadcaster ITV has paired up with Camelot to start a new online channel holding the newest lottery news and films of lottery-funded projects in each UK region via its ITV Local service.
The new ITV Local National Lottery Xtra channel can be accessed at ITVLocal.com/Lottery and holds content made by Initial, an affiliated company of Endemol UK, in support of Camelot. It is to function as an extra platform for Camelot’s National Lottery Xtra service and is going to have special films on how some of the more than 300,000 National Lottery grants rewarded have profited communities throughout the UK together with news on the newest draw outcomes.
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