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PartyGaming teaming up with Channel Five
 June 9, 2009, 9:32 am (2 years ago)FTSE 250 online gaming company PartyGaming and Channel Five revealed that they penned an exclusive deal which is going to give PartyGaming to produce a branded bingo and casino eGaming service.
Television companies have been aggressively seeking extra income channels in latest years as advertising has kept on softening, a tendency that speeded up in the 2nd half of 2008 when the worldwide economic downturn started to impact. Dawn Airey, CEO of Five said the contract was in order with its strategy to grow its presence in digital media.
The contract involves a top online service that is going to be managed by PartyGaming but promoted by Channel Five. The new service is anticipated to start up in the 2nd half of this year, and is the 4th such contract issued by PartyGaming in 2009 as it seeks to develop its income further the key business of online poker.
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