In a bold statement, the newly installed CEO and respected online gaming expert said that the company will increase marketing activity towards its US customer base in an effort to further expand its online gambling operation. McIver explained that in his eyes the American market was the “only area worthy of increased investment capital at the present time.”
Sportingbet Plc’s new chief executive Andrew McIver has announced that he has every intention of leading his company back into the melting pot of the US market despite the arrest of his predecessor by US authorities.
Recent activity has also lead to the announcement by Bodog.com CEO, Calvin Ayre, that the company’s marketing conference, due to be held in the Bahamas in December has now been cancelled due to the ‘risky regulatory climate’.
The statement from Mr. Ayre read, “Due to the uncertainty created by the U.S. Department of Justice's recent actions, the decision has been made to not proceed with December’s Conference. A number of speakers and attendees have communicated their apprehension about attending industry events, and it is in light of these concerns that our decision was made. “
However the current industry climate can’t be described as stable with the arrests of two Bwin executives in France on Friday, adding to the previous incarcerations of both David Carruthers and Sportingbet’s Peter Dicks.
New horizons! New hopes! In spite of all odds!