Casino News: Ladbrokes joins Direct Access network
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Ladbrokes joins Direct Access network August 6, 2007, 3:47 pm (4 years ago)Ladbrokes.com has announced that it has joined diverse gaming affiliate network Direct Access.
In a bid to expand its worldwide presence in online gaming, leading online bookmaker and casino operator Ladbrokes.com has agreed to partner with Income Access, a network known for its quality software, in order to give affiliates access to a world-class affiliate brand. Ladbrokes is the leading bookmaker in the UK, Ireland and Belgium with over 2,600 outlets. It has been providing sports gambling services to gamblers since 1886 and has since become one of the biggest operators in the world. This latest partnership is designed to increase global awareness of the company’s portfolio of gambling services. Ladbrokes will be available to affiliates in the Income Access Affiliate Network within the next few weeks. Nicky Senyard, chief executive officer of Income Access, says that its affiliate network has always provided diversity and choice and is delighted that Ladbrokes will offer affiliates more than 100 years of experience in betting and gaming. Income Access has so far build relationships between over 12,000 affiliates and gaming clients. It is the world’s biggest independent online gambling affiliate network.
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